Two Enterprises Sponsored Shows to Interpret Beauty of Brand
2012-07-26
A few days ago, Jinyuanchun Distillery and Linshui Distillery respectively sponsored artistic shows in the purpose of transmitting brand spirits through the interpreting of brand connotations by artistic beauty.
Swan Lake Leads Night of Jinyuanchun
On the evening of June 22, “Night of Jinyuanchun” was held in the Convention & Exhibition Center in Rizhao, and Russian National Ballet gave us a wonderful show of the classic ballet-Swan Lake.
During the month before the activity, Jinyuanchun Distillery made intensive publicity through various channels as newspapers and the Internet, and it carried out the offline activity themed on “Tasting Jinyuanchun, Appreciating Swan Lake Together”, which effectively promoted the popularity and reputation of Jinyuanchun’s products.
Linshui Sponsored Concerts of Michael Wang (Guang Liang) and Li Yugang
On the evening of June 24, “Love Song Comes from Here-Linshui Tan Liquor (ten years) 2012 Michael Wang Ma’anshan Concert” was shown in Poly Grand Theatre in Ma’anshan.
On the evening of July 3, “Li Yugang New Flower in Mirror and Moon in Water” Concert raised the curtain in Hefei Grand Theatre, and Linshui Distillery was the exclusive sponsor of this concert.
Taking good advantage of the two shows, Linshui Sales Company carried out a variety of market activities as well as the media transmission, which publicized the brand spirit of Linshui and highlighted its brand value.