On October 24, the 101^st China Food and Drinks Fair had a grand opening ceremony in Tianjin Meijiang Convention and Exhibition Center. The liquor collections of seven classical flavors as new cultural products introduced by Yitanhaojiu attracted countless eyeballs with their avant-garde design and competitive advantages as soon as they were unveiled. The appearance of these seven-flavor liquor collections marks an ever improving product matrix of Yitanhaojiu, and a super bran can be expected in the liquor industry.

Relying on the resource advantages from 12 liquor factories and more than 20 brewing masters under the Jindong Group, the marketing of seven flavors (Maotai flavor, Luzhou flavor, Maotai-Luzhou flavor, Fen flavor, Xifeng flavor, rice flavor, and Yuanjiao flavor (super flavor)) is the result of Yitanhaojiu’s important strategy to meet the new consumer experience under a diversified product model. It also furthers embodies the profound culture and strategic vision of Jindong Group and injects deeper brand connotation to aged liquor.