On August 22, All-China Federation of Industry and Commerce released the list of 500 top Chinese private enterprises in 2019 in Xi’Ning, Qinghai Province. Jindong Group (former name: “Vats Group”) was ranked the 370th. It has been on the list of 500 top private enterprises in China for six consecutive years since 2013. 

The Report on Investigation and Analysis of 500 Top Chinese Private Enterprises in 2019 points out, in the past one year, Chinese private enterprises positively, in active response to the Central Government, fully dedicated themselves to “Three Tough Fights”, positively participated in the nation’s important strategies and improved their independent and innovative capability consecutively. The enterprise’s business level and asset level witnessed a stable growth in the whole year and the threshold of 500 top private enterprises was increased to RMB 18.585 billion.  

In the past one year, the Group was generally developed well. Vats and Zhenjiu had outstanding performance and realized a fast growth; the investment sector has a rather good efficiency and its cultural and tourism investment was outstanding, and such projects as charming West Hunan have a rather high influence. Besides, the Group paid special attention to cultivation and creation of single product. Take “Jinliufu﹒A Jar of Good Liquor”, since it was launched in 2017, the product won the people’s heart with its “good quality and cheap price” brand label. In 2018, A Jar of Good Liquor invested RMB 380 million on outdoor advertisements, and launched advertisements on express way and high-speed train platforms nationwide, it added the four words “Sichuan﹒Qionglai” in broadcasting screen and formed a “product + production zone” communication mode, and provided a quality endorsement for A Jar of Good Liquor; in this July, A Jar of Good Liquor ascended the space by commercial rocket “Double Curves No. 1” and became the Chinese liquor which ascended to the space for the first time, and was recorded into history.