Group Dynamics

Xianggelila Solicited Contributions for Xiamen Children Welfare House

2013-11-08

Report from our correspondent   On October 2, the final of Xianggelila Xiamen Community Charitable Moon-cake Gambling Contest was held in Asia Gulf Hotel Xiamen. The charitable contributions amounting to RMB60,000 were collected for Xiamen Children Welfare House.

Moon-cake gambling is a traditional mid-autumn activity of Xiamen. In order to enable the citizens to enjoy the moon-cake gambling and collect charitable contributions for Xiamen Children Welfare House, Xianggelila Wine, in cooperation with enterprises such as Huiquan Beer Sales Company, held the charitable moon-cake gambling contest.

The charitable moon-cake gambling contest was held from August 15 to September 30, a consumer was eligible to such contest after buying a bottle of Xianggelila Dazhang Bibai Golden barley liquor during such period, and would contribute RMB3 to Xiamen Children Welfare House. Near 20,000 citizens participated in this activity, and the charitable contributions amounting to RMB60,000 were collected for Xiamen Children Welfare House.