Since Yuquan Distillery was integrated in 2008, the Group has always been involved in making the brand bigger and stronger, playing a symphony themed by "making Yuquan become the representative brand of white spirit in Heilongjiang.

After two years of vigorous investment and branding, Yuquan Distillery has greatly increased its amount of sales and profit and tax, and its brand influence in Heilongjiang and even Northeast area has been improved significantly.

In brand-building, Yuquan Distillery implemented regional famous liquor "brand renaissance" project, by means of the rich experience in liquor market operation of the Group, it invested ten million Yuan and cooperated with Heilongjiang Satellite TV and Benshan Media Group to name "Benshan Happy Camp" column, while bringing joy and laugher to customers, the brand of "Yuquan Fangping" has been better received by the public.

Invested 50 million Yuan in 2009 and built the biggest nationally advanced white spirit automatic blending and storing center in Northeast so that the high quality liquor storing capability of Yuquan liquor reached 10 thousand ton and the annual production capability reached 50 thousand ton. In 2010, the Group invested another 50 million Yuan and built the modern Yuquan liquor automatic filling center with an area of 20 thousand square meters, and also introduced over 10 most advanced white spirit automatic filling lines in our country, which has better satisfied the increasingly growing market demand.

The medium and high grade products that have been launched in the past two years such as "Yuquan Harmonious Elegant Liquor" and "Yuquan 15-Year, 30-Year Liquor" have also been favored by more and more business and political personage, and have become the liquor for reception of Harbin Municipal Party Committee and Government.

Heilongjiang provincial and Harbin municipal leaders present at the concert expressed their affirmation of the event hosted by Yuquan Distillery, they hope that Yuquan Distillery will continuously develop and expand so as to bring more abundant audio visual enjoyment to the people in Harbin and even Heilongjiang and make greater contribution to the local cultural construction.

 Fang Yan: Hold high level early spring concert every year

On the feeling of the grand occasion of the concert that evening, Fang Yan, Chairman of Yuquan Distillery asked to make it a traditional program of the enterprise to hold high level early spring concert so as to better repay the love of all walks of life and vast number of consumers for Yuquan liquor. Yuquan Distillery is willing to have the responsibility to "make high grade life for consumers" and make greater contribution to urban cultural construction".

Yu Long: Harmonious and Elegant Liquor tastes good

In face of the enthusiasm of the citizens in the Ice City, Master Yu Long really exploded not without reason after coming back for an encore, sometimes he was humorous and sometimes he spoke out emotionally, arousing continuous laughter and applauses of the audience. He said, "I can come to Harbin for performing, I'll especially thank Yuquan Harmonious and Elegant liquor for its invitation at first, and today I'm lucky enough to have tasted Harmonious and Elegant liquor, it tastes so good. With the fragrance of Harmonious and Elegant liquor, there are some different flavours in the symphony that has been played, which is really intoxicating".

Yu Long conducts with all emotions, intoxicating the whole audience.

Audience: thank Yuquan

Yuquan Harmonious and Elegant Liquor China Philharmonic Orchestra Early Spring Concert ended satisfactorily, audience present evokes strong repercussions.

Someone in the audience said that he was very excited to appreciate such a concert in Harbin. Thank the wonderful performance of China Philharmonic Orchestra and especially thank Yuquan Harmonious and Elegant liquor for its great support, hoping that Yuquan Distillery can hold more and better cultural activities in the future to enrich the life of common people.