Faye Wong 2011Tour Changsha Stop Named after Kaikouxiao Liquor
2011-05-30




At first, take a look at a group of calendar records this year:
On February 14, the forward sale page of Faye Wong Tour Changsha Stop quietly appeared on Damai Net showing the performance time is July 1,2 and tickets can be booked now;
On February 22, Damai Net suddenly closed advance sale channel of Faye Wong Tour in Changsha, just explained in reply to fan's questions, "so many people want to book ticket, the channel is blocked and it is necessary to count the seat number";
On April 11, under the circumstances without any reminder, Damai Net posted the approval documents concerning Faye Wong Tour Changsha Stop; with the public notice of the documents, it was finally definite that Pop Queen Faye Wong would surely give a concert in Changsha. But you may notice that the show time was changed into July 2, 3;
On May 6, only micro blog reminded and some fans received short message that Wong Changsha Concert tickets were on sale on Damai Net was Faye at 3 pm on the same day;
On May 30, Kaikouxiao Distillery formally became the general branding sponsor of Faye Wong Changsha Concert. Meanwhile, Hunan Traffic Channel and 893 Auto Music Radio formally cooperated with Faye Wong, and the strongest propaganda lineup in Hunan performance history began.
It doesn't matter if the Pop Queen keeps her consistent mysterious character without any reply, but even Faye Wong Tour Changsha Stop seemed to be always enveloped in mystery, so the limited information can only be obtained through Damai Net and the hearsay from the micro blog. Not until yesterday afternoon (May 30), was the press conference concerning Faye Wong Tour in Changsha held for the first time by Hunan Traffic Channel and 893 Auto Music Radio, the special sponsor of "Decocity" Faye Wong 2011 Tour in Changsha as well as Luo Zhen, Deputy General Manager of the organizer Jiangsu New World Performance Center together with the branding sponsor Hunan Xiangjiao Distillery Kaikouxiao Liquor, which actually offered reliable information: on July 2,3, the Pop Queen will consecutively hold two solo concerts in Changsha entitled "Decocity" Faye Wong 2011 Tour "Tasting Hunan Kaikouxiao Liquor" at Hunan International Conference and Exhibition Center.
The Highest Ticket Price 3000 Yuan, the Most Expensive in the History of Changsha
The lowest ticket price is 500 Yuan, adding 500 Yuan to raise each grade and the highest can reach 3000 Yuan. Among all the second round of solo concerts of Faye Wong, the ticket price in Changsha is the highest. The tour of Faye Wong this time is still the three sides of stand, after Hunan International Conference and Exhibition Center "sacrificed" one side as the stage, the number of the salable tickets is less than 10000; as the performance production cost is too high, the present average price of 1500 Yuan has been reduced to the minimum.
At present, according to the official ticket selling website Damai Net, the lowest price 500 Yan and its second level 1000 Yuan have been sold out. Jiangsu New World Performance Center explained, "the project of Faye Wong is always very paid much attention to, so low price must be the focus for all parties to scramble for; while fans scrambling for the tickets, the sponsor is also hoping to get more tickets at this level to carry out activity, so it is very normal that these tickets have been snapped up due to these two factors. But Director Yang Yue from Hunan Traffic Channel, the joint organizer, told the audience to pay attention to Hunan Traffic Channel and its official micro blog, because there will be interaction with fans and opportunities to get free ticket; while the naming sponsor Kaikouxiao Liquor also said that there would be a series of interaction to present consumers.
However, Hunan International Conference and Exhibition Center is a planarized structure, but the venues of the cities where Faye Wong held her concert are all ladder-typed, so how to ensure audience sitting in the back to enjoy the whole performance without any sight obstruction in such a planar-structured venue? The sponsor said, "the performance venue has passed the strict technical test by the production team of Faye Wong side, besides ensuring that the venue can hold the stage art for the concert, the appreciation of the concert has also been considered, which has also been evaluated by Hong Kong. Additionally, we will set up steps in the venue to form artificial ladder-typed stand, so fans in Changsha don't have to worry because you can see the Pop Queen by when raising your head and looking at horizontally. But the most important issue is listening to the songs of the Pop Queen".
The Naming Sponsor Unveiled the Mystery at the Last Moment
For the title sponsorship of Faye Wong concert, Hunan Xiangjiao Distillery Kaikouxiao Liquor finally unveiled the mystery three months later since February. It is also another great brand promotion event after Xiangjiao Distillery Kaikouxiao Liquor won the bid of the World Expo. Hunan Pavilion last year. A reporter asked on the spot, "Such situations occurred in both Beijing and Shanghai that there was no title sponsorship at first but it was added later; and there are rumours that the threshold for the Pop Queen to sing is so high that all the businesses were scared away. The previous Nanjing stop naming sponsor said without mincing words that they obtained the naming right of Faye Wong Tour Nanjing Stop at whopping price, can you reveal to us if the naming fee reaches an eight-digit number?" Deputy President of VATS GROUP Li Jianchu only smiled and made no reply. "We did it at a certain cost, good wine and music have been closely connected with each other since ancient times from FengYaSong to the Song for Wine, wine and music have been well matched for thousands of years. The songs of Faye Wong are fresh and vacant, elegant and extraordinary; while Kaikouxiao Liquor is clear and clean to make people feel merry and lively while drinking with repeated creation of legend; together with the outstanding representatives of our Hunan broadcasting army--Hunan Traffic Channel and Auto Music Radio Super 893 joining us sponsor, all of these rare chances contribute to the association between strong enterprises and quick decision-making of Faye Wong 2011 Tour Changsha Stop named by Kaikouxiao Brand".
On the site of the press conference, the sponsor entrusted by Deputy President of VATS GROUP Li Jianchu presented a set of Maitreya Buddha "Kaikouxiao liquor, big belly can put up with anything" gift box to Faye Wong, implying grinning all the time to take everything easy and disregarding all favours or humiliations only to keep the free flowing meditation spirit in mind. President Li also said, "Faye Wong, who has established connections with Buddhism, often forwards master's words on her micro blog so that we have also realized many philosophies of life, and the shape and implied meaning also express our respect for her doing good deed as she always advocates". The organizer of the eight-performance Faye Wong Tour in China Mainland returned a coloured glaze pen container with Jinling Large Baoen Temple opening light for it on behalf of the organization committee. The organization committee said Nanjing Jinling Large Baoen Temple opened the underground palace and found the Buddhist supreme holy article Buddha Top-Bone Relic in 2008, and Faye Wong also took a special trip there to worship after the performance of the tour at Nanjing stop. Jinling Large Baoen Temple is the place where Buddha Top-Bone Relic is enshrined and worshipped and coloured glaze is also one of the seven treasures of Buddhism, so this gift given in return expresses the best wish to VATS GROUP and hopefully Kaikouxiao liquor under VATS GROUP and Faye Wong Tour Changsha Stop will together create an audio visual feast in July.
The Seats Can not Be Selected as You Like
It was originally published that Faye Wong Tour Changsha Stop will be held on July 1 and 2, but now the performance date is changed into July 2 and 3, and the sponsor explained that the performance date was changed after accepting the suggestions of relevant department in Changsha in order that different departments will coordinate more closely and harmoniously if the date is postponed to July 2 and 3. Only a small number of fans booked the ticket on July 1, and the ticket changing work of this part of fans has been accomplished by Damai Net.
Some network media commented: not only the Pop Queen is full of arrogance, even the organizer seems peremptory, refusing audience to select seats. As for this statement, Damai Net, the general agency of ticket business of the tour at Changsha stop, said, "each audience wants to select seat, especially for Faye Wong, who seldom holds concert and has been awaited for such a long time, and audience's feeling is understandable, but in consideration of work demand and principle of equality, we have to give out tickets according to the sequence of receiving the remittance". If we buy ticket on the spot, we have to get the ticket according to sequence. Selecting seats? It's impossible for Pop Queen's concert.
Will Red-Haired Faye Wong Sing Red Songs at Changsha Stop?
The first performance of Faye Wong 2011 Tour was held in Guangzhou, and the Queen of Reinvention appeared on the stage with a head of red short hair, second-killing the Guangzhou audience. But all the costume and make up of the whole performance changed into fine gauze and unlined upper garment in order to meet the season with a refreshing feeling, changing costume, make up and songs--the sincerity of the Pop Queen for the second round of the performance is worth praising. But only this surprise is not enough, in the performance in Nanjing that was just finished, not only the concert programs were changed but all the costume and make up were changed. "As long as Faye Wong is standing on the stage, her stylist ZING and costumer TITIKWAN will stand in the middle position in the back of the inner venue trying to figure out each detail, and they will make adjustment as soon as she steps down from the stage, very professional". Then how about that in Changsha a month later? Yang Yue, Director of Hunan Traffic Channel said with a smile, "The side of Faye Wong always has new ideas and originality, and fans will know about it on the scene, in a word, there must be surprise". Besides, President Yang made a special mention that Faye Wong will not take part in the spot momentum building events, but she has much interaction with fans on the micro blog. Therefore, the sponsor especially developed an event named "where is the angel" with the ID of the organization committee "Faye Wong-Four-City Tour Organization Committee", and fans who have a joint photo with articles relevant to Faye Wong and upload the photo to the micro blog activity area will be able to take part in the event "where is angel". The organization committee will cut off some speeches of the fans from the micro blog and make them into video to play on the scene of concert before the performance in each city, and meanwhile we will also present this part of video data to Faye Wong side as souvenir.



